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Government Relations: GROW - Government Advocacy

PMA Grassroots Employer Toolkit - Engaging Employees

Employees are one of the most important tools you have in the effective advocacy arsenal. This section offers tools and resources for engaging them in your efforts, including:

• How do we know what we want them to do? Coordinating with PMA and state associations
• Top 10 reasons why employees should get involved
• Resources to get the word out
  • 2 versions of flyers that can be customized and posted in employee areas outlining why advocacy is important and how to get involved.
  • Draft “all employee” e-mail to send out.
  • Draft letter to all employees.
  • Draft Sign-Up Form.
  • Paycheck stuffer templates.
  • Proposed website text / downloadable button linking to PMA action center for posting on employer site.