Online Learning Center

The hottest topics. The latest news. When there’s an important issue that affects your business right now, you can find out what you need to know by attending a PMA Webinar … without leaving your office.

We bring the experts to you, with visuals on your computer screen and audio on your phone line. Your questions are answered in real time by the most knowledgeable people in the industry. When there’s an opportunity you need to take advantage of quickly or a problem that needs to be addressed right now, PMA Webinars bring expert guidance right to you and your entire company.

Presentations - Insights from the Experts 

• Any successful business depends highly on the key players involved in the venture.  Understanding how to connect those players and engage them in the process is the first step in the execution process. In his presentation, “Building Supply Relationships: It’s Time for the Truth”, Randy Wedel explores the world of sales models by providing you with a step-by-step process that details the primary components of relationship-building as well as the challenges involved in each.

• Successfully exporting produce to the United States depends highly on the demands set by the American consumer. Proper implementation of strategies and tactics to meet those demands will foster a more effective working relationship within the supply chain. In Randy Wedel’s presentation, “What North American Buyers Want,” he provides insight on these strategies and how they can help increase your competitiveness and profitability when exporting to the United States. 
• All leadership starts from within. Being a leader is about how you drive yourself. By applying the methods and exercises of traditional strategic planning to your personal life, New York Times bestselling author of The Dream Manager and President of Floyd Consulting Matthew Kelly will help you develop a personal strategic plan, fast-track your personal goals and become "the-best-version-of-yourself." Armed with the tools to create a personal strategic plan, you can teach your team members to adopt their own personal strategies and understand how that translates into successful corporate planning.  Learn more about developing a Personal Strategic Plan by Matthew Kelly.
• Who leads the charge for change? Change expert Seth Kahan presents a new view of communication that says change does not flow top-down or bottom-up, but inside-out. Seth realigns the direction of innovation, presenting a new, inclusive model that moves from telling people what to do to a collaborative construction of shared understanding: the Community. Discover new ways to bring people together to create ideas, plans, and execution strategies by Creating Communities that Generate ROI by Seth Kahan .
• Everyone talks about “networking,” but what do you do after the handshake? Learn how to not just be remembered but to create real trust using proven techniques you’ll be able to put to use right away.  This presentation will not only be entertaining and motivational, it will provide a well documented, repeatable, predictable process presented by Rob Jolles; sales expert and author of the #1 Business Bestseller, Customer Centered Selling.
• This much-requested session is in response to overwhelming feedback from PMA buyer members, and features four case studies created by researchers from the University of California, Davis – each detailing the success of locally grown supply chains. The studies will be followed by a discussion of the impact of the “triple bottom-line” of economical, social, and environmental in these successful supply chains.  This handout from the informative session gives you highlights discovered during the presenters research.