Fresh Connections: China
Meet with industry partners and secure new business opportunities to help gain a competitive advantage in China. Must-attend educational sessions will help you identify in-demand varieties to offer in China, harness technology to improve your food safety and product development processes and identify new sources for fresh produce. You’ll also gain strategic advice from industry executives on how to grow your business.
Business Roundtables (Optional)*
Establish direct business contacts with the most important Chinese importers, retailers and e-commerce companies on 15 March. Separate registration is required, and space is limited. For more information, contact Nikki Shubra at +1 (302) 607-2144.
International Industry Tour (Optional)*
Gain deeper insights into China’s fresh produce marketplace during a full-day tour to retailers and wholesalers in the Shanghai area on 17 March.
* Separate registration required.