growing a healthier world

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PMA Research

Drivers and Barriers for Produce Consumption in the U.S.

This study gives us insight into when, why and how U.S. consumers choose fruits and vegetables. By understanding current habits and behaviors limiting consumption, fresh produce retailers and marketers can change the game to break through consumers’ perceptions to increase consumption.

Full report available for members

8 Steps to Consider When Creating a Technology Roadmap

Step 1: Look for your pain points and be willing to change.

See the rest of the steps

Floral Sales Strategies

What are the opportunities in 2019?

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Food Safety

Do you know your rights and responsibilities when FDA shows up to do an inspection at your farm or food facility?

Read the Regulatory Inspection Guide

State of the Industry

The top 5 takeaways include insights about online opportunities, technology, industry talent, sustainability and culture.

Read the highlights

Produce Marketing Association is a trade organization representing companies from every segment of the global fresh produce and floral supply chain. PMA helps members grow by providing connections that expand business opportunities and increase sales and consumption.

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