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growing a healthier world at SXSW
What did we learn?
PMA Research
Drivers and Barriers for Produce Consumption in the U.S.
This study gives us insight into when, why and how U.S. consumers choose fruits and vegetables. By understanding current habits and behaviors limiting consumption, fresh produce retailers and marketers can change the game to break through consumers’ perceptions to increase consumption.
Full report available for members
8 Steps to Consider When Creating a Technology Roadmap
Step 1: Look for your pain points and be willing to change.
See the rest of the steps
Valentine's Day Floral Sales
How did supermarkets fare in 2019?
Find Out
FSMA Webinars
Catch up on how to comply with the Produce Safety Rule and the Preventive Controls for Human Food Rule.
Watch the webinars
Growing a Healthier World
Top Takeaways From SXSW
Top Takeaways from SXSW: Tap Primal Instincts to Fuel Your Food Movement
Read the highlights

Upcoming Events

Pma Event
Fresh Connections: Retail
April 10, 2019 Philadelphia, Pennsylvania USA
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PMA Event
Tech Knowledge
May 01, 2019 Monterey, California USA
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PMA Event
Fresh Connections: Mexico
May 29, 2019 Guadalajara, Jalisco, MÉXICO
Learn More
Produce Marketing Association is a trade organization representing companies from every segment of the global fresh produce and floral supply chain. PMA helps members grow by providing connections that expand business opportunities and increase sales and consumption.

Member Directory

PMA's Member Directory connects you to over 2,800 companies looking for partners. Exclusive to members only, our directory of 34,000 industry professionals makes it easier to make the connections that will grow your business.