growing a healthier world
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PMA Research
Drivers and Barriers for Produce Consumption in the U.S.
This study gives us insight into when, why and how U.S. consumers choose fruits and vegetables. By understanding current habits and behaviors limiting consumption, fresh produce retailers and marketers can change the game to break through consumers’ perceptions to increase consumption.
Full report available for members
8 Steps to Consider When Creating a Technology Roadmap
Step 1: Look for your pain points and be willing to change.
See the rest of the steps
Floral Sales Strategies
What are the opportunities in 2019?
Find Out
Food Safety
Do you know your rights and responsibilities when FDA shows up to do an inspection at your farm or food facility?
Read the Regulatory Inspection Guide
State of the Industry
The top 5 takeaways include insights about online opportunities, technology, industry talent, sustainability and culture.
Read the highlights
Produce Marketing Association is a trade organization representing companies from every segment of the global fresh produce and floral supply chain. PMA helps members grow by providing connections that expand business opportunities and increase sales and consumption.

Upcoming Events

Apr 10

Fresh Connections Retail

Philadelphia, Pennsylvania USA | Philadelphia Airport Marriott

May 01

Tech Knowledge

Hyatt Regency 
Monterey, California USA

May 29

Fresh Connections Mexico

Guadalajara, Jalisco, MÉXICO | Hotel Hard Rock

Member Directory

PMA's Member Directory connects you to over 2,800 companies looking for partners. Exclusive to members only, our directory of 34,000 industry professionals makes it easier to make the connections that will grow your business.