PMA Fresh Connections: Floral Anaheim
With over 120 attendees at Fresh Connections: Floral Anaheim, identifying consumer trends from social media and purchasing patterns were just a few takeaways from this exciting event. The buyer roundtables were a huge success. Connecting with the right partners face-to-face was an opportunity not to be missed! At Fresh Connections: Floral Anaheim, your reinvigorated direction certainly began to take shape—both with big-picture ideas and the specifics to make them happen—among individuals and businesses who could become your next big client.
Here's who attended:
- Floral fresh-cut and potted plant growers, importers, exporters and wholesaler
- Floral industry solution providers and industry association representatives
- Floral buyers from major retail and grocery chains, including:
- Albertsons Companies
- Bristol Farms
- Gelson's Markets
- Grocery Outlet, Inc.
- The Kroger Co.
- Schnuck Markets, Inc.
- Stater Bros. Markets
- Wal-Mart Stores, Inc.
PMA and FMI joined efforts to bring you floral benchmarking information to help grow your business. This research provides a comprehensive snapshot of the US mass market floral retail business. It is reflective of today’s industry and relevant to the entire mass market floral supply chain, from grower to retailers.More >