PMA Fresh Connections: Floral Anaheim

Build Your Competitive Edge 

We had a great event in Anaheim! With over 120 participant, Learning about the available data and how to leverage it our participants rocked the team-based competition and walked away with new strategies to fit consumer and market demands, they were able to uncover how data reveals trends and create new sales opportunities.

They spent a good amount of time networking throughout the program to find new partners, make new connections, and catch up with industry leaders and colleagues.

Make sure you mark this one on your calendars for next year, you won't want to miss it!


Confirmed Retailers

  • Albertsons Companies, Corporate
  • Albertsons Companies, Denver
  • Albertsons Companies, Northern California
  • Albertsons Companies, Oregon
  • Albertsons Companies, Seattle
  • Albertsons Companies, Southern California
  • Bristol Farms
  • Gelson's Markets 
  • H-E-B
  • Raley's
  • Sprouts Farmers Market
  • Stater Bros. Markets

Become an event sponsor

Promote your product and services to floral industry leaders. A limited number of sponsorship opportunities are available. Contact PMA’s Sales team or call +1 (302) 738-7100 to learn more.

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Becky Roberts

Becky Roberts

Director of Floral & New Initiatives

+1 (302) 607-2148

Email Becky

Lynda Fisher

Lynda Fisher

Director, Events & Programs

+1 (302) 607-2109

Email Lynda

Roundtable Contact

Lauren Janeka headshot

Lauren Janeka

Logistics, Events & Programs Coordinator

+1 (302) 607-2187

Email Lauren