Wednesday, April 10

Time Event
1:00 PM - 3:00 PM  Philabundance Rescue Glean (Optional, limited spaces available)

Join your colleagues for an optional volunteer opportunity to rescue produce for those in need in the Philadelphia area. Attendees will depart the hotel at 12:45 pm and travel to the Philadelphia Wholesale Produce Market for a two-hour Produce Rescue Glean. Only 20 spaces are available for this complimentary volunteer opportunity, and separate registration is required. For more information, contact Georgia Belden at +1 (302) 607-2102. Together, we will sort and glean nearly 10,000 pounds of fresh produce for deserving people in the Philadelphia region.
 1:00 PM - 4:00 PM

Fresh Connections Retail thinkTANK* 

The PMA thinkTANK is a creative, fast-paced learning environment which gathers retail thought leaders to connect on critical issues facing the industry. In support of PMA’s vision of bringing together the global produce and floral community to grow a healthier world, the thinkTANK is uniquely positioned to serve as a catalyst for breaking down silos and facilitating meaningful connections in the spirit of discovering innovative ways to increase consumption, drive sales and position produce as #HalfThePlate.

This is a private session. Admission is by invite only. Interested members are encouraged to contact Michelle Hill to be considered for future opportunities.

*Invitation only event.

 1:00 PM - 4:00 PM

Members Helping Members: One-on-One Strategic Marketing Consults 

PMA marketing agency members volunteer their time/expertise in free, confidential consulting services to Fresh Connections Retail attendees who want to take their marketing efforts to the next level. These are first-come, first-served 60-minute appointments. Visit here to learn more or to sign up.

6:00 PM - 8:00 PM
Registration and Cocktail Reception

Thursday, April 11

Time Event
8:00 AM - 9:00 AM
Registration / Continental Breakfast
9:00 AM - 9:10 AM
Welcome and Introductions
9:10 AM - 9:55 AM

Industry Insights: Fresh Food at Retail 


Cathy Burns, CEO, Produce Marketing Association

In this session, PMA CEO Cathy Burns will discuss a number of retail and food industry trends that have the potential to increase consumer demand and preference for fresh produce and how industry might best be able to leverage these opportunities.

9:55 AM - 10:00 AM Transition to Sessions
10:00 AM - 10:50 AM
Education Block One
All topics will be determined in advance by attendees. Topics will be announced prior to the event for all attendees to prepare and build their own agendas.
10:50 AM - 11:10 AM
Networking Break
11:10 AM - 12:00 PM
Education Block Two
All topics will be determined in advance by attendees. Topics will be announced prior to the event for all attendees to prepare and build their own agendas.
12:00 PM - 12:45 PM
Networking Lunch
12:45 PM - 1:45 PM

Keynote session


Kevin Coupe, Author, Video Producer and Content Guy for MorningNewsBeat.com

1:45 PM - 2:00 PM Closing Remarks

Download Registration Form

Confirmed Buyers

Connect one-on-one with executives and managers from top U.S. and Canadian retailers, including:
  • ACME Markets, Inc.
  • Associated Wholesale Grocers
  • Coborn’s Inc.
  • The Fresh Market
  • Giant Martins
  • HelloFresh
  • Longo Brothers Fruit Markets
  • McCaffrey Markets
  • Meijer, Inc.
  • Military Produce Group LLC
  • MOM’s Organic Market
  • Pyramid Foods
  • ShopRite
  • Sprouts Farmers Market
  • The Stop & Shop Supermarket Co.
  • Tops Friendly Markets
  • Whole Foods Market


Georgia Belden

Georgia Belden

Events Manager

+1 (302) 607-2102

Email Georgia