February 20, 2018

Hilton St. Petersburg Bayfront
St. Petersburg, FL, USA


Why Attend?

At Fresh Connections: Technology, global leaders and experts throughout the produce and floral industry will work together to explore the opportunities we have to influence our business and the industry through science and technology.  Fresh Connections: Technology connects you with a diverse group that will help you leverage trends we're seeing in the technology field.

Who Attends?

Fresh Connections: Technology draws attendees from across the supply chain including:

  • C-Suite, President, Vice Presidents, and industry executives influencing buying decisions at large and mid-size produce growers, processors, shippers, wholesalers and distributors.
  • Industry experts at leading technology solution providers in robotics, automation, software and more.
  • Thought leaders and innovators looking at applied technologies that help the industry advance operations and efficiencies from field to shipment.
Keeping Up With The Pace of ‘Smart’ Farming in Fresh Produce

Keeping Up With The Pace of ‘Smart’ Farming in Fresh Produce

When did farming change? We now have autonomous control systems to patrol our fields, automated pickers and packers, and drones and satellites investigating our soil. Even smartphones are now used to control our equipment. But the evolution of farming using these sensing technologies, software apps, hardware systems, and communications systems could not move the industry forward without our ability to translate data.

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