Workshop: Future of Packaging, Food Waste and Recycling for Fresh Produce

The Australian Fresh Produce Alliance (AFPA) and PMA A-NZ invite members of the fresh produce industry to attend a workshop to discuss the future of packaging, food waste and recycling for the fresh produce industry.

Recently, the AFPA released research by RMIT University on the role of packaging for Australian fresh produce, which highlighted that packaging plays an important role in addressing food waste in the supply chain and increasing product shelf life. This research also identifies the need for packaging material and packaging format to work synergistically together to provide product protection and manage shelf life through the supply chain.

This workshop will enable fresh produce supply chain members to access and learn how to best use the AFPA’s new Packaging Materials Selector tool as well as hear from industry experts, retailers and other stakeholders on the importance of packaging design and functionality, and the relationship between sustainable packaging, food waste and recycling and how this will effect the industry into the future.


Date: Monday 28 October

Time: 10.00am - 1.15pm

Venue: PARKROYAL Melbourne Airport

Cost: AFPA / PMA A-NZ Members - FREE. Non-members - $35


10.00am Registrations

10.15am Introduction

10.30am What is industry best practice for packaging fresh produce?

Keith Chessell - Sustainable Packaging Design

11.15am Panel Discussion – What is the future of fresh produce packaging?

Michael Rogers - CEO, AFPA

Adam Quinlan - National Produce Operations Manager, Woolworths

Rowan Little - General Manager Business Development and IP, Montague

Chair - Darren Keating - CEO, PMA A-NZ

12.15pm Networking Lunch

1.15pm Close


Keith Chessell - Sustainable Packaging Design

Keith Chessell has over 50 years packaging expertise with 46 of these working with the Food, Beverage and Confectionery industry (Parsons, Cottee’s, Schweppes, Pepsi, Cadbury, Kraft/Mondelez).  Over that extensive period, he has been involved in a range of management roles including raw & packaging materials procurement, research and development involving the innovation and launch of new products and the relaunch of existing products and packaging.  Keith has a broad experience with food & beverage packaging materials, procurement and equipment and is recognised as a leading packaging technologist in ANZ.  Over the last 17 years his focus has been in the training, education and assisting individuals and manufacturers in understanding the importance of sustainable packaging design. 

In more recent years he has been actively involved with the AIP in providing packaging technical expertise for industry-based Save Food Packaging and Fighting Food Waste programs for Australia and NZ.   Keith is the AIP representative on the APCO Board and a member of APCO’s Technical Advisory Committee. Keith also represents the AIP on the Standards Australia Environmental Labelling EV-021-05 committee.


Adam Quinlan - National Produce Operations Manager, Woolworths

Adam Quinlan has been working at Woolworths for 25 years and has held numerous positions throughout Supermarket Operations and most recently as Merchandise Manager - Fruit in the Commercial team based at Norwest Sydney

Started his career with Woolworths in Gunnedah in Northern NSW as a Career Start Trainee. he moved to Sydney the year after where he spent 9 years working his way from a Department Manager trainee to a Store Manager. Moved to Perth in 2004 where he held positions as a Trade Support Manager, Retail Support Manager, Area Manager and then the Produce Operations Manager.

In 2014, he moved back to Sydney as Senior Category Manager for Vegetables and Hard Produce and then moved into the Merchandise Manager role for Fruit for the last 3 and a half years. 

As of October 2018 he moved into the role of National Produce Operations Manager.


Rowan Little - General Manager Business Development and IP, Montague

Rowan has been a part of the Horticulture industry his whole life. Rowan grew up in Dandenong Ranges outside of Melbourne spending his summers picking strawberries on the families property under the direction of his father who was a post harvest researcher with the Victorian Department of Agriculture. Rowan completed Bachelor and Masters of Arts during the 1990s while working at Woolworths. For the past 20 years Rowan has held various roles at Montague based in Melbourne. These have included Export Manager, General Manager of Fresh Sales and most recently General Manager of Business Development and IP. In this role Rowan manages the groups marketing, R&D and product development.


Michael Rogers - CEO, Australian Fresh Produce Alliance

Michael has a broad background in agriculture and food including through roles at the Australian Food and Grocery Council, Department of Foreign Affairs and Trade, and the Department of Agriculture and Water Resources. Most recently, Michael was General Manager, Export at Hort Innovation, and also held the role of General Manager, Stakeholder Engagement.


Sam Clayfield

Events and Marketing Manager

+61 438 673 448

Email Sam