Strategic Marketing for Produce & Floral

 What is marketing? We are all familiar with the term, but what does it really mean? In this webinar, we will begin to better define marketing and how it presents itself in our industry. PMA’s CMO, Lauren M. Scott, will define what marketing can be.


Eileen O'Leary

Eileen O'Leary

Insights & Analytics Manager

+1 (302) 607-2158

Email Eileen

Scott Rutherford, Director of Marketing and Demand Creation

Scott Rutherford

Director of Marketing and Demand Creation

+1 302 607 2117

Email Scott

Tactics without strategy is the noise before defeat.

Sun TzuAuthor "the Art of War"

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