Cathy Burns joined PMA on December 1, 2013 as President. Cathy is a 30-year supermarket industry veteran, during which time she’s held a host of senior-level positions starting with Hannaford Brothers and then Food Lion. Until December 2012, she most recently served as president of the Food Lion banner with its 1,200 retail stores where she was responsible for overall operations including financial performance, brand strategy, merchandising, marketing, communications and customer service.
Burns earned a bachelor’s degree in management and marketing from the University of Maine and completed coursework in strategic retail management at the College of William and Mary. Burns served as chair of the Produce Traceability Initiative’s Leadership Council and also chaired the Coca-Cola Research Council. She is also a past board member of the Network of Executive Women and serves as the current chair of the Board of Governors of Children’s Miracle Hospital Network as well as the Board of Duke Children’s Hospital.
Tony Parassio joined PMA in 2008 as Vice President of Business Development. In January of 2010, Parassio was appointed Senior Vice President, Member Value and became a member of PMA’s senior management team. In this role, he was responsible for leading and integrating Member and Volunteer Relations, Global Business Development and Member Value Creation, which includes Education, Events, and Research and Development. In May of 2013, Parassio was appointed Chief Operating Officer and played a key role working with volunteer leaders to develop the strategic plan for PMA and its Foundation. Parassio’s team is charged with creating, delivering and communicating value for the association’s members around the world.
Parassio earned a BS degree in Chemical Engineering from Bucknell University, Lewisburg, Pennsylvania, and has done graduate studies in marketing and leading organizational change. Prior to joining PMA, Parassio held a variety of commercial leadership roles with Fortune 500 companies, including global business development and executive positions.
Yvonne Bull joined PMA in 2002 as Director of Finance. She was promoted to CFO in 2009. Ms. Bull is responsible for the financial and fiscal management of the association which includes the general accounting, budgeting, financial reporting, tax and auditing functions. Ms. Bull has twenty years’ of experience in financial management, having previously served as Finance Director for the Delaware Theatre Company and an Accounting Manager with Brandywine Financial, a real estate investment company.
She possesses a Masters of Business Administration from Wilmington University and a Bachelor’s degree from Goldey-Beacom College, both in Delaware.
Lauren M. Scott joined Produce Marketing Association as the Chief Marketing Officer in October 2016. Lauren has over 20 years of experience in the consumer products industry. Prior to PMA, Lauren worked at PepsiCo and Diageo in a variety of marketing roles with increasing responsibility including brand management, foodservice, activation, field marketing, national promotions, cultural branding, global innovation and strategy. Lauren began her career as a four-year Inroads intern and full-time hire in sales at Colgate-Palmolive.
A believer in continuous education and development, Lauren earned a Bachelor of Science in Marketing from Rutgers University, an MBA from University of Maryland and a Master of Science in Strategic Communication from Columbia University, where she continues as a graduate project advisor. She also actively coaches and mentors. Lauren has served on recruitment teams and held leadership roles in a variety of employee resource groups.
A self-described foodie, Lauren's civic passions include combating hunger, food insecurities and cleft lip and palate conditions. Lauren enjoys her thespian hobbies of tap dance, music and choral singing. Most of all, she loves great meals and good laughs with her friends and family, including her husband and son, affectionately known as The Allens.