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Discover Floral Opportunities and Challenges

Discover Floral
Opportunities and Challenges

Fresh Connections Floral

Important Coronavirus (COVID-19) Update

Due to the unprecedented disruptions facing the mass-market Floral Industry because of COVID-19, PMA is postponing all currently scheduled in-person floral events and any virtual events not related to addressing immediate industry needs. This will allow the industry to focus on current challenges and the path forward.

READ MORE

Fresh Connections Floral

Important Coronavirus (COVID-19) Update

Due to the unprecedented disruptions facing the mass-market Floral Industry because of COVID-19, PMA is postponing all currently scheduled in-person floral events and any virtual events not related to addressing immediate industry needs. This will allow the industry to focus on current challenges and the path forward.

READ MORE

Floral Supermarket Benchmarks
Insights into floral sales numbers, growth rate, shrink data and more.
Floral Supermarket Benchmarks
Insights into floral sales numbers, growth rate, shrink data and more.

Floral Sustainability Case Study:
Koen Pack

Read the full case study

Floral Sustainability Case Study: Koen Pack

Read the full case study
Floral Design & Color Trends Forecast
shifting flower preferences for 2020

Membership

Membership

Focus on Floral

Focus on Floral

Floral Council

Floral Council

Looking for something specific? Contact our floral expert.

Becky Roberts 

Becky Roberts
Director of Floral & New Initiatives
+1 (302) 607-2148
Email Becky

Laura D. Rivell - Global Membership Manager 

Laura D. Rivell
Global Membership Manager
+1 (302) 607-2161
Email Laura