Foodservice Conference

Become an exhibitor

The Details

Where: Monterey Conference Center & Portola Hotel & Spa
When: Friday, July 26, 2024, 11:00 a.m. – 4:30 p.m.
Booth Rates: US$5,100 IFPA Members | US$10,200 Non-Members
Booth size: 8 feet deep by 10 feet wide
Note: Each company may reserve a maximum of (1) 8' x 10' space

How Booth Assignments Work

  • The 2024 Booth Application is now open. 
  • Booths will be filled first-come, first-served by the order in which the applications with payment are received (Note: Best of Show Winners receive 1st choice)
  • Payment is due in full before we can assign a space.
  • Payment options include credit card, check or wire transfer.

What’s Included With Your Booth:

  • 8x10 booth space with facility carpet and drape (8-foot-high back wall, 3 feet high on sides)
  • 7-inch x 44-inch company sign
  • Three All Access Passes, providing access to education (including the Women's Fresh Perspectives General Session), networking events, and the expo before, during, and after show hours.
  • Access to the attendee directory with the ability to message and schedule meetings
  • Listing in the online exhibitor directory
  • Automatic entry into the Best of Show Contest
  • Opportunity to showcase your new product/service as part of the “Fresh Ideas Showcase” (additional cost)

Cancellation Policy:

  • The last day to cancel and receive a refund is April 15, 2024.

Fresh Ideas Showcase

Buyers are searching for the newest, most innovative products and services — highlight yours in the Fresh Ideas Showcase to draw traffic to your booth and gain online visibility year-round to the industry at large.

For just $800 ($1,600 for non-members), this limited opportunity includes an online product listing and an on-site shelf display to promote your new product/service in a high-traffic area.

Email Nancy Pickersgill to learn more or select it as an Add-On in the booth application.

Display Guidelines

Foodservice Conference & Exposition
Linear Booth Guidelines

Floor Plan

Monterey Conference Center
and Portola Hotel and Spa
Monterey, CA

Exhibitor Sales Questions

Erin Hutchison

Erin Hutchison

Sales Account Manager, Trade Shows

International Fresh Produce Association


Exhibitor Logistical Questions

Kyle McMilan

Kyle McMillan

Director, Trade Shows

International Fresh Produce Association

+1 (302) 607-2130