Exhibitor Resources

Everything you need to plan a successful exhibit!

July 25-26, 2024 – Monterey, CA

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Badge Registration

Each exhibiting company will receive 3 All Access Booth Badges, providing access to education (including the Women's Fresh Perspectives General Session), networking events, and the expo before, during and after show hours. Only those 3 workers will have access to the floor during setup hours. If you buy additional badges for staff, they can only enter the floor during official show hours.

Register Badges

How to Register Badges:

  • Log into your IFPA account and go to Foodservice Conference
  • Click the blue "Register" button
  • Complete the process for your badges and enter the discount code for your All Access Booth Badges (sent via email) on the checkout page to bypass the payment step. (Once you enter the code, the cost will be removed.)

Directory Listing

The online & mobile directory is THE place attendees go to learn about and connect with exhibitors. Submit a company description, product categories, up to 20 pieces of collateral (press releases, white papers, link out to a video, etc.) and a company logo for maximum visibility.

You will receive an email with a login ID and password – make sure to log in to upload the information that buyers will see.

Log In to Exhibitor Portal

Marketing Toolbox

IFPA is dedicated to helping you realize your goals at the Foodservice Conference & Expo, so we have compiled some tools and resources to help you do this. Additional tools are added throughout the year, so check back regularly.

Get Involved

Promote your company/booth via social media:

Maximize Your Visibility

  • Show off your new product/service in the Fresh Ideas Showcase. For just $650 ($1,300 for non-members), this limited opportunity includes an online product listing and in-booth signage encouraging attendees to stop and learn more. Email Nancy Pickersgill to learn more.
  • Participate in the Best of Show contest (all exhibitors are automatically entered) to win media exposure and first choice during next year's booth assignments.
  • Sample your best dish at the expo to entice buyers to your booth and to be eligible for the Chef's Choice Award. This contest is designed to innovate the plate and excite the senses.
  • DOWNLOAD and add these e-signatures to your emails and let recipients know you'll be exhibiting or attending.

Service Kit

Everything you need to plan your booth (order forms, shipping labels and logistical information) can be found in the Exhibitor Service Kit.

View Service Kit

Warning: While we do not share exhibitor contact information with unaffiliated 3rd parties, some may try to contact you and solicit business/trap you into contracts that they do not fulfill. Tricord is our official general services contractor for the show, and Expovision is our official housing bureau.

IFPA Foodservice Exhibitor Central Blog

Stay Informed! Exhibitor Central is the primary way IFPA communicates with exhibitors throughout the year and is the easiest way to stay up to date with expo information. 

Exhibiting for the first time? Sign up and choose the frequency of updates that work for you - never miss a deadline again. ​​​​​​

Subscribe Today

Have any questions regarding these resources?

Kyle McMilan

Kyle McMillan

Director, Trade Shows
International Fresh Produce Association

+1 (302) 607-2130
Nancy Pickersgill

Nancy Pickersgill

Trade Show Coordinator
International Fresh Produce Association

+1 (302) 781-5857